The best Apple deals: Incredible savings on Mac, iPad, AirPods, Apple Watch, and more
5 min read
Whether you’re looking to gift an Apple product or just pick one up for yourself, we’ve scoured the web for the best prices on everything from Macs to MacBooks, iPads to iPhones, Apple Watches to Apple TVs, and more.
If you are wondering if Apple has sales, prepare to be disappointed. Apple rarely discounts its own products–even during its annual Black Friday shopping event, it traditionally elects to give out gift cards rather than actual price reductions. It also offers year-round discounts to students, including a Back To School event where students can get up to $150 in gift cards when purchasing certain Apple products. There’s also the Apple Refurbished Store where you can sometimes grab a bargain.
But if you want a new Apple device right now, other stores often offer up Apple discounts worth grabbing. In this article, you’ll find real-time pricing at all major retailers for Apple’s current lineup, and we’ve also highlighted some of the top discounts each week. Plus, for even more deals, we’ve linked to our dedicated deals round-ups for each product category.
Use the table of contents to jump to the best deals right now for the Apple product you want.
Best AirPods deals
Foundry
Foundry
Foundry
U.S.
- Amazon, AirPods (2nd gen): $89 ($40 off, MSRP $129)
- Amazon, AirPods Pro (2nd gen, USB-C): $190 ($59 off, MSRP $249)
- Amazon, AirPods (3rd-gen, Lightning case): $140 ($29 off, MSRP $169)
- Amazon, AirPods Max: $399 ($150 off, MSRP $549)
U.K.
- eBuyer, AirPods (3rd gen, MagSafe case): £170 (£9 off, RRP £179)
See our dedicated round-up of the best AirPods deals
Best iPhone and accessory deals
Dominik Tomaszewski / Foundry
Dominik Tomaszewski / Foundry
Dominik Tomaszewski / Foundry
In the U.S. specific iPhone deals are hard to come by apart from carrier offers for new signups and trade-ins. We recommend checking Verizon, AT&T, and T-Mobile’s sites if you’re looking to change carriers or add a new line. Apple also offers trade-ins and carrier deals through its website.
We also recommend that you look at our round-up of iPhone 14 deals and iPhone 15 deals for U.S. readers.
In the U.K., we frequently see Apple-certified resellers discount unlocked iPhones. Right now we are seeing up to £100 off the price of most iPhone 15 handsets at several resellers currently: look for money off at Amazon, Currys, and Very. We are recording all the best prices of iPhone 15 in the U.K. separately, but here is a small selection:
- Amazon, iPhone 15, 128GB, £699 (£100 off, RRP £799)
- Amazon, iPhone 15 Plus, 128GB, £799 (£100 off, RRP £899)
- Amazon, iPhone 15 Pro, 128GB, £899 (£100 off, RRP £999)
- Amazon, iPhone 15 Pro Max, 256GB, £1,099 (£100 off, RRP £1,199)
There are some good deals on the iPhone 15 range in the UK. It is also possible to find discounts on the now discontinued iPhone 14 Pro and Pro Max, and iPhone 13 mini, and older handsets, including the following deals, but remember Apple has reduced pricing in the U.K. for the new range of handsets, so the discounts may not be as good as they look.
- Amazon, iPhone 15, 128GB, £681 (£118 off, RRP £799)
- Amazon, iPhone 15, 512GB, £999 (£100 off, RRP £1,099)
- Amazon, iPhone 15 Plus, 128GB, £799 (£100 off, RRP £899)
- Amazon, iPhone 15 Pro, 128GB, £899 (£100 off, RRP £999)
- AO, iPhone 15 Pro, 512GB, £1,199 (£100 off, RRP £1,299)
- Amazon, iPhone 15 Pro Max, 256GB, £1,099 (£100 off, RRP £1,199)
- Amazon, iPhone 14: £599 (£100 off; RRP £699)
- Argos, iPhone 14 Plus: £699 (£100 off; RRP £799)
- Amazon, iPhone 13: £499 (£100 off; RRP £599)
- John Lewis, iPhone SE (2022): £379 (£50 off, plus two-year warranty; RRP £429)
- Currys, iPhone 12: £449 (£150 off; RRP was £599 before being discontinued in 2023)
Also see our dedicated round-up of the best iPhone deals and:
- iPhone 15 & iPhone 15 Pro deals (US)
- iPhone 14 & iPhone 14 Pro deals
- iPhone 13 deals
- Best iPhone SE deals
U.K. readers can browse contract deals using the tool embedded below. Click ‘Choose Smartphone’ to register which model you’re interested in.
Best iPad deals
Dominik Tomaszewski/IDG
Dominik Tomaszewski/IDG
Dominik Tomaszewski/IDG
You can save a decent amount on most iPads, from time to time we do see really good discounts, especially on the larger capacity models.
U.S.
- Amazon, 10th-gen iPad (64GB): $339 ($20 off, MRSP $349)
- Amazon, iPad mini (64GB): $380 ($119 off, MSRP $499)
- Amazon, 11-inch M2 iPad Air (128GB): $551 ($48 off, MSRP $599)
- Amazon, 13-inch M2 iPad Air (128GB): $735 ($64 off, MSRP $799)
- Amazon, 11-inch M4 iPad Pro (128GB): $899 ($100 off, MSRP $999)
- Amazon, 13-inch M4 iPad Pro (128GB): $1,195 ($104 off, MSRP $1,299)
U.K.
- Amazon, 10th-gen iPad (64GB): £319.99 (£29.01 off, RRP £349)
- Amazon, 10th gen iPad (256GB): £459 (£40 off, RRP £499)
- Amazon, 13-inch M2 iPad Air (128GB, Wi-Fi): £764.97 (£34.03 off, RRP £799)
- Amazon, iPad mini (64GB, Wi-Fi): £460.76 (£38.24 off, RRP £499)
- Amazon, iPad mini (256GB, Wi-Fi): £598.76 (£50.24 off, RRP £649)
- KRCS, 11-inch M4 iPad Pro (256GB, Wi-Fi): £979.02 (£19.98 off, RRP £999)
- KRCS: 13-inch M4 iPad Pro (256GB, Wi-Fi): £1,273.02 (£25.98 off, RRP £1,299)
- Amazon: 11-inch iPad Pro (256GB): £945 (£84 off, RRP £1,019)
- Amazon: 12.9-inch iPad Pro (128GB): £1,190 (£59 off, RRP £1,249)
See our dedicated round-ups of the best iPad deals below
Best Apple Watch deals
Jason Cross/IDG
Jason Cross/IDG
Jason Cross/IDG
We have new Apple Watches for 2023: the Apple Watch Ultra 2 and Series 9. We probably won’t see huge discounts there for a while, but expect to see resellers reduce the price of the original Ultra and Series 8.
U.S.
- Amazon, Apple Watch Series 9 (41mm): $299 ($100 off, MSRP $399)
- Amazon, Apple Watch Series 9 (45mm): $329 ($100 off, MSRP $429)
- Amazon, Apple Watch SE 2 (40mm): $189 ($60 off, MSRP $249)
- Amazon, Apple Watch SE 2 (44mm): $219 ($60 off, MSRP $279)
- Amazon, Apple Watch Ultra 2: $780 ($19 off, MSRP $799)
U.K.
- AO, Apple Watch Ultra 2: £769 (£30 off, RRP £799)
- John Lewis, Apple Watch SE2: £199 (£20 off, RRP £219)
See our dedicated round-up of the best Apple Watch deals
Best MacBook deals
IDG
IDG
IDG
U.S.
- Walmart, 13-inch Macbook Air (M1, 256GB): $649 ($350 off, MSRP was $999)
- Amazon, 13-inch MacBook Air (M2, 256GB): $799 ($200 off, MSRP, $999)
- Amazon, 15-inch MacBook Air (M3, 256GB): $1,049 ($250 off, MSRP $1,299)
- Amazon, 14-inch MacBook Pro (M3, 8-core CPU, 10-core GPU, 512GB): $1,299 ($300 off, MSRP $1,599)
- Amazon, 14-inch MacBook Pro (M3 Pro, 12-core GPU, 18-core GPU, 1TB): $2,099 ($300 off, MSRP $2,399)
- Amazon, 16-inch MacBook Pro (M3 Pro, 12‑core CPU, 18‑core GPU, 512GB): $1,999 ($500 off, MSRP $2,499)
U.K.
- Amazon, 13-inch MacBook Air, M3 (8-core GPU, 8GB RAM, 512GB) £1,191 (£108 off, RRP £1,299)
- Amazon, 15-inch MacBook Air, M3 (10-core GPU, 256GB) £1,169.97 (£129.03 off, RRP £1,299)
- Amazon, 15-inch MacBook Air, M3 (10-core GPU, 512GB) £1,191 (£308 off, RRP £1,499)
- AO, 15-inch MacBook Air, M3 (10-core GPU, 16GB RAM, 512GB) £1,538 (£161 off, RRP £1,699) Member price is a further £77 off at £1,461.
- Amazon, 14-inch MacBook Pro with M3 (8-core CPU, 10-core GPU), 8GB RAM, 512GB SSD: £1,529.97 (£169 off, MSRP £1,699)
- Amazon, 14-inch MacBook Pro with M3 (8-core CPU, 10-core GPU), 8GB RAM, 1TB SSD: £1,694.98 (£205 off, MSRP £1,899)
- Amazon, 14-inch MacBook Pro with M3 Pro (11-core CPU, 14-core GPU), 18GB RAM, 512GB SSD: £1,880 (£219 off, MSRP £2,099)
- Amazon, 14-inch MacBook Pro with M3 Pro (12-core CPU, 18-core GPU), 18GB RAM, 1TB SSD: £2,230 (£269 off, MSRP £2,499)
See our dedicated round-ups of the best MacBook Pro deals and the best MacBook Air deals.
Best Mac desktop deals
iMac
iMac
IDG
iMac
IDG
IDG
Apple doesn’t only make laptops, if it’s a desktop you are after take a look at these discounts for the iMac, Mac mini, and Mac Studio.
U.S.
- Amazon, 24-inch M3 iMac (8-core GPU, 512GB): $1,099 ($200 off, MSRP $1,299)
- Amazon, Mac mini (M2, 512GB): $699 ($100 off, MRSP $799)
- Amazon, Apple Studio Display, tilt-adjustable: $1,439 ($170 off, MSRP $1,599)
U.K.
- Amazon, 24-inch M3 iMac, 8-core GPU, 256GB: £1,259 (£140 off, RRP £1,399)
- Amazon, 24-inch M3 iMac,10-core GPU, 512GB: £1,679 (£123 off, RRP £1,799)
- Amazon: M2 Mac mini, 512GB: £774.99 (£74 off MRSP £849)
- Amazon: M2 Pro Mac mini, 512GB: £1,254.97 (£144 off MRSP £1,399)
- AO, Mac Studio M2 Max: £1,906 (£193 off, MSRP £2,099)
- Currys, Apple Studio Display 27-inch 5K Standard Glass: £1,469 (£30 off)
For more Mac deals check out our round-up of the best Mac Studio deals and the best Mac mini deals, plus our dedicated round-up of the best iMac deals.
